Job Description
Position Summary: The Graphic Designer is responsible for creating and executing design strategy across print and digital mediums—for both internal and external audiences—to tell the Higginbotham story. The ideal candidate must be able to translate requirements into design to inspire and attract the target audience, ensuring branding is consistent, clear and impactful. If this is you, read on! Supervisory Responsibilities: None
Essential Tasks: - Design graphics including, but not limited to, print and digital advertisements, product/service sales collateral, e-newsletters, web and social graphics, event presentations and signage
- Conceptualize visuals based on requirements and bring the narrative to life
- Test graphics across various media
- Extend company brand and visual communication platform (logos, typography, shapes and color pallets) to enhance brand image and create impactful designs
- Maintain awareness of current industry and technology standards, social media, competitive landscape and market trends to evolve visuals
- Proficiency in progressing projects of varying complexity, from proposal through execution, while collaborating with stakeholders and contributors
- Skilled in preparing production-ready files that meet layout, type, color expectations, and guidelines for final product
- Balance multiple priorities with competing deadlines
- Coordinate with internal teams from design concept through completion of project
Core Competencies: - Ability to Analyze and Solve Problems: Skill in recognizing challenges, exploring options, and implementing effective solutions in a timely manner
- Attention to Detail: A strong focus on completing tasks and projects accurately and thoroughly
- Communication Skills: Capable of expressing ideas clearly in both verbal and written forms and engaging with various audiences
- Timely Task Completion: Ability to finish tasks and projects efficiently, managing resources and priorities effectively
- Team Collaboration: Willingness to work together with others, promoting teamwork and supporting shared goals
- Client Focus: Dedication to understanding and addressing the needs of clients and stakeholders to ensure their satisfaction
- Dependability: Acknowledgment of the importance of being present and punctual.
- Creative Thinking: Openness to suggesting new ideas and methods to improve processes and outcome
- Organizational Skills: Capability to prioritize tasks and manage multiple projects simultaneously
- Adaptability: Willingness to adjust to changing situations and priorities, showing resilience in a dynamic work environment
Experience and Education: - 5+ years of experience in graphic design at an in-house creative department or design firm; experience in corporate marketing is a plus
- A strong portfolio showcasing a diverse range of design work
Licensing and Credentials: - Certifications in graphic design, visual arts or related field preferred
Systems: - Proficient with Microsoft Excel, Word, PowerPoint, and Outlook
- Experience with HTML, Web CMS and motion graphics is a plus
- Proficient with Adobe Creative Suite and knowledge of graphic production process
- Understanding of print production, marketing analytics tools, and content management systems (i.e., WordPress, PowerPoint, Prezi)
Physical Requirements: - Ability to travel to remote offices
- Ability to attend special events outside regular business hours
- Ability to lift 25 pounds
- Repeated use of sight to read documents and computer screens
- Repeated use of hearing and speech to communicate on telephone and in person
- Repetitive hand movements, such as keyboarding, writing, 10-key
- Walking, bending, sitting, reaching and stretching in all directions
Notice to Recruiters and Staffing Agencies: To protect the interests of all parties, Higginbotham Insurance Agency, Inc., and our partners, will not accept unsolicited potential placements from any source other than directly from the candidate or a vendor partner under MSA with Higginbotham. Please do not contact or send unsolicited potential placements to our team members.
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